AI Insights · Timothy · January 2025
Top 5 iOS Photo and Video Apps in Kenya: Q4 2024
Explore the performance of the top 5 photo and video apps on iOS in Kenya during Q4 2024, with insights on downloads, revenue, and active users.
In the final quarter of 2024, the photo and video app category on iOS in Kenya showcased notable trends. Here's a look at the top performers based on data from Sensor Tower.
YouTube showed a consistent increase in weekly revenue, peaking at $5.2K in early December. Weekly downloads fluctuated, reaching a high of 5.3K in the week of October 7. Active users steadily climbed from 2.5M to 2.7M by the end of the quarter.
Google Photos: Backup & Edit experienced a gradual rise in weekly revenue, hitting $1.9K towards the end of November. Downloads saw an upward trend, peaking at 1.7K in mid-December, while active users increased from 154K to 174K over the quarter.
CapCut - Video Editor recorded a notable rise in weekly revenue, reaching $1.9K by mid-December. Downloads spiked dramatically to 11.9K in the last week of December, with active users growing from 73K to 135K.
Instagram had a steady revenue stream, peaking at $1.6K in early October. Downloads remained strong, reaching 5.2K in early December, while active users increased from 161K to 175K.
Canva: AI Photo & Video Editor saw a gradual rise in revenue, with a high of $1.1K in mid-December. Downloads varied, with a peak of 3.5K in mid-November, and active users rose from 18K to 24K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower's platform.